New Builders+ Benefits Programme Helps Shoppers Get More for their Money

Builders have launched a benefits program called Builders+ that will improve customers' shopping experience by keeping track of their preferred products and services for the best possible deals.






The popularity of rewards programs among South Africans remains high, as many consumers continue to seek ways to stretch their pockets and find ways to make the most out of their everyday purchases. With this rising, there are more than a few South African brand names that are including rewards as part and parcel of their service to customers.

Leaders in home improvement and DIY, Builders, have launched a brand new benefits program called Builders+, which will improve customers' shopping experience, by keeping track of their preferred products and services, and giving them the best deals.





“There is a lot of excitement surrounding the launch of Builders+. The long-term goal of Builders+ is to provide our loyal customers with a rewards program that fits into their daily shopping routine. By signing up to the plus side of life, shoppers will have access to amazing deals, personalized offers that are tailored for them, and a rewards system that doesn't expire. Saving has never been simpler”. says Janet Booysen, Builders Marketing Executive.

Over the past few years there has been a significant increase of almost 74% in customers in South Africa wanting to earn benefits from reward programs. Truth & BrandMapp-South African Loyalty Whitepaper undertook extensive research on this topic and reported back on results taken from a pool of over 33 000 South Africans, with an income of more than R10 000 a month. And while it is noted that although this only represents a small portion of the entire population, the percentage speaks to 100% of South Africa’s tax payers.







Do not put off any essential home maintenance or repairs when you can attend to these immediately with the help of Builders+.





Saving made easier with Builders+

Builders+ benefits are available immediately and joining the programme is free and this means that shoppers can immediately reap the benefits of a selection of exciting service-related benefits such as regular competitions and offers, the choice of a virtual or physical card (or both), automatic digital receipts; making return purchases a breeze, and being able to have early access to exciting Builders promotions.

Customers to any Builders store can look forward to filling their shopping carts with savings-related benefits that include special Builders+ deals, personalized offers on products, and services, making sure they get discounts on items they really want, discounts up to 10% on birthdays and a pensioner's discount of 10% for any purchases made on Wednesdays. All these offers are available both online and instore.







Now you can look forward to tackling any home repair or home improvement projects with the peace of mind in knowing that you can shop at the best prices around.





Join 'the plus side of life'

Access to Builders+ is simple and signing up is easy, existing Builders cardholders will automatically become part of Builders+. New and existing shoppers have the option of visiting the Builders website to apply for Builders+, or they can visit their local Builders store for a quick and seamless sign-up process.

Marketed under “the plus side of life”,  the Builders+ program goes live countrywide as of Tuesday, 20 September. Now Builders' customers can enjoy the plus side of life and get more while they save on great deals.



For more information, visit the nearest Builders store, or visit ( or call 0860 284 533.







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