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Re-inventing the chandelier

Willowlamp, an award winning South African lighting company uses an original and patented method of attaching ball-chain to laser-cut steel frames. The ingenious design  has resulted in a vast collection of intricate lighting designs that includes vibrant chandeliers and elegantly swaying pendants.


After graduating as an architect, Adam Hoets - the creator behind Willowlamp - travelled through Africa becoming increasingly enthused by the complex patterning he found in the natural surroundings. The combination of his acute understanding of geometric shapes paired with his architectural education has resulted in a collection of sculptures that are masterpieces of both structure and aesthetics.  





Willowlamp has redefined and re-invented the chandelier. Signature designs emit not only light but also creative energy, and this is a key part of the brand’s ethos. "Our designs fuse organic forms with high tech materials and processes to create a dramatic new genre of lighting. Each fixture is the result of collaboration between the needs of the user, the creativity of the designer and the skills of the fabricator. Our responsibility is to harness creativity and transform it into high-quality, beautiful objects for everyday use," says Hoets. 

Many of Willowlamp's designs are in some way inspired by nature, whether this is a direct translation like the 'Faraway Tree' (chandelier) or like many of my designs that are derived from sacred geometry – an understanding of nature in its purest form.

These unique works can today be seen suspended from the ceilings of globally renowned hospitality, retail and commercial sites. For instance, a custom-designed work was commissioned by The Melia Hotel in London, which took form as the 'Fuchsia in Smoke’ chandelier.

Other prestigious projects include the crafting of 35 large chandeliers for the Ritz Hotel in Dubai, the creation of the 'Flower of Life' chandelier for the Seerose Resort and Spa in Switzerland, a customized ‘Protea’ installed at the Ritz Carlton Chicago, and a custom-made oversized Flower of Life chandelier in chrome that hangs in the hallway of the Mena House Hotel Giza, Egypt, to name but a few. Visit for more information.